Friends of the Fish is the name of the monthly donation program run by Loaves & Fishes, a local soup kitchen serving the community in Clarksville, Tennessee. While the program previous logo borrowed from the organization’s primary branding and just tried to add to it, I felt it deserved an identity of its own—one that captured the spirit of generosity at its core. The final logo combines two simple fish shapes, overlapping to form a heart, representing both the shared care and collective strength of the community behind the mission.
Main Logo Design
Tote Bag Design
T-Shirt & Sticker Designs
